Not surprisingly, by 2017, CMOs will direct more corporate technology spending than CIOs. However, the leader most often left out of the C-suite is still the CMO, according to research in the newest eBook by PGi.
Marketing leaders, it’s time to make your mark and learn how to earn a bigger role in setting the corporate agenda. Get your copy of the “C-Suite Collaboration” eBook now for four easy ways you can earn the respect of C-level executives and help guide digital transformation.
Download this must-read, free eBook from PGi today: “C-Suite Collaboration: Earning and Keeping Marketing’s Seat at the Table.”