Home » Lea Green (page 5)

Lea Green

How does #Shift inspire?

The #Shift NYC un-conference started conversations and inspired new ideas for social enterprise and brand evolution in an age of new media. Learn more in this short video vignette, just after the “Broadcast” salon: [tube]emxZ-31503w[/tube]

Read More »

Straight talk about #Shift

What did attendees think of the #Shift un-conference? Watch a brief glimpse after the “Broadcast” salon and listen to what a few participants experienced, including Kassidy from Journey of Action and Brad of Revision3. [tube]hzr3Pvj83fg[/tube]

Read More »

The Coffee Shop Code of Conduct [Infographic]

coffee shop

The coffee shop life is a good life. You have fuel (coffee and food), you have companionship (your coworkers in the shop), you have a temporary and a warm place to get work done. All of that goodness can quickly be derailed, however, if your space is hijacked by someone committing one of the coffee shop deadly sins. Enter the …

Read More »

Computer recycling

When you want to properly dispose of your own computer, how do you find a recycler that will make sure the discarded electronics don’t harm environmental and human health? The computer you’re using at this very moment most likely contains toxic substances like lead, cadmium and mercury, which – when you inevitably need to upgrade to a new model — …

Read More »

New Schools of Thought

I went to college. In fact, I earned a Master’s degree in literature and taught writing courses for five years. I espoused the ideals of Bloom’s Closing of the American Mind and the value of a classic education. And yet today I rarely use the advanced literary skills I acquired in college, though I continue to read and write voraciously. Sometimes …

Read More »

Twenty Years Ago Around the World

With PGi celebrating its 20th Anniversary this year, we’re finding ourselves in good company with other milestones. In 1991, the world was filled with innovations and change that spread like ripples in a pond and are still being felt today. Below are just a few of the forces at work in technology, politics and pop culture as well as a …

Read More »

#ShiftNYC shows you Social IR

Share the vision of how PGi EVP of Strategy and Communications Sean O’Brien unifies social media tools with video conferencing solution iMeet to drive authentic, long-term relationships with the IR community. StockTwits founder Howard Lindzon discusses his “idea network” philosophy of how a new generation of IR professionals are breaking down walls and breaking the rules with social media tools and changing the game …

Read More »

#ShiftNYC and social enterprise in action

Smart companies are moving toward social responsibility as a business model and—recognizing that consumers are choosing products and brands that promote social good—are abandoning superficial PR campaigns. Whether a business is donating money, passing on skills, or creating a platform for social good, their focus is on generating awareness and creating an impacy. Two such companies—Warby Parker and This Shirt …

Read More »

SXSW Eco Conference: A Perspective on One of Austin’s Most Engaging Green Events

Earlier this month I attended the inaugural SXSW Eco conference in Austin, Texas. SXSW Eco is a newly created three-day conference designed to foster dialog among an international audience of executive level decision makers from both public and private sectors as well as recognized thought leaders from academia. This integrated cross sector approach to solving recognized sustainability challenges evolved the …

Read More »

iMeet brings mobility to video conferencing

The future is today. Teleworkers, virtual workers, road warriors, mobile freelancers, and entrepreneurs are all uniting in their singular need for flexible anytime/anywhere access to communication and connectivity. iMeet provides what the future requires — whenever and wherever you need it. PGi recently launched the iMeet Mobility Suite, a full range of tools that allow simple, social video meetings you …

Read More »

What You Can Do: The Impact of Carbon Offset Purchases

carbon offset

Two weeks ago, I had the opportunity to participate at PGi’s #ShiftNYC conference, which was presented in partnership with SocialPeopleTV. I hadn’t traveled for months and relished the idea of visiting New York City, spending four days in a beautiful coworking space, and meeting creative dynamic professionals. Still, I was hesitant—as soon as I got on the plane I knew …

Read More »

Steve Stoute attends #ShiftNYC

One of the most exciting events during #ShiftNYC was Steve Stoute’s conversations around social media, cultural impact and importance, and the influence of hip-hop culture on overall mainstream values and corporate brands. After speaking with the standing room only crowd, Stout signed copies of his new book, “The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of …

Read More »

#ShiftNYC continues with New Work Life ideas

As the #ShiftNYC conference progressed through the end of the week, the energy, themes, and connections of each event built upon the next. Attendees regularly approached the PGi and SocialPeopleTV hosts throughout the day, remarking on the positive vibe of the room as well as the candid and constructive dialogue that highlighted the sessions. The following overview of the New …

Read More »

#ShiftNYC Continues with Broadcast and New Media

PGi Shift event

The second day of the #ShiftNYC event brought with it a generous and intelligent panel including participants from SocialTV, OMD, Social People, Edelman Digital and others speaking on the evolution of media and the new demands of audience engagement. This session discussed social media metrics and how measurement can take our attention away from the bigger picture of relationships. Our …

Read More »

#ShiftNYC begins “un-conference” with social enterprise panel

#shiftnyc

If you’ve been reading the #Shift blog or following our recent event, you know that PGi has been busily deconstructing the world’s present work dynamic and examining new trends that are reshaping our professional identity. In media, in corporate environments, and in consumers’ minds and habits, the status quo is unquestionably changing. The dialogues among our panelists and attendees at …

Read More »

The Coworking Revolution

Mobile technology has fundamentally shifted the way people think about work and where they get their work done. Smartphones and virtual meeting products have enabled professionals in every realm of business to be productive, make an impact and still stay connected in ways never experienced before. Our views of the traditional workplace are fading away and being replaced with a …

Read More »

How do Brands Stand out From the Noise?

Traditional marketing practices just don’t cut it anymore. Participating in Twitter, Facebook, blogging, and a host of alternative mass communications platforms have become standard practice for businesses in today’s digital age. Certainly, marketers have had to evolve their strategies and messages to create compelling brands that last and resonate with customers, but with the advent of social media and more …

Read More »

DECON’s Peter Bittenbender shares with #Shift

Peter Bittenbender, CEO of DECON, gives #Shift a glimpse into his innovative, powerful business model: combing creative agency, production house and independent record label. [tube]gGhRO2pPYEQ[/tube]

Read More »

How teleworking is transforming

Telecommuting, which has been around since the 1970s, has become an increasingly popular work practice. However, forty years of technological advancements, worldwide interconnectivity, and sky-rocketing adoption rates has transformed what it means to “work from home” in the new millennium. Today’s generation of workers, recognizing that the flexibility and productivity associated with working offsite extends beyond the home office, are …

Read More »

Visual Generation— the Global Language of Image

The Postmodern era has shrunk the world by demolishing distance barriers with technology. Now many individuals and businesses alike depend on communication with people across continents as the global community becomes increasingly intertwined. But while our access to others has improved, new challenges arise in communicating effectively across language and cultural gaps. It’s no wonder then that our language is …

Read More »
Powered By OneLink